Our superstar biscuit variant International Marie completed 20 years of being everyone’s favourite.
A new food chapter began for our operations and we extended our product variety and expanded Jaya’s product line with cakes.
A glorious year when our sales figures crossed the 200 CR mark.
We were overjoyed at the achievement of registering 500 distributors in West Bengal.
We launched the variant of Top Star in just Rs 10 packaging that ushered in 30% of our biscuit sale revenue.
We entered the eastern State of Odisha and made a mark with our quality offerings and reached households with love.
We introduced International Marie that saw a 100% growth as people munched happily on its amazing taste.
We started our all new cake and biscuit facility.
Moving beyond eastern India we expanded our business in Uttar Pradesh and capture good share of the market there too.
Our modernised packaging machines that we imported from China arrived to specifically make the packaging for cream biscuits more efficient.
Our production team expanded with Crescent Bakes, a new facility with the brand Hero biscuits to target lower price points and increase market share in eastern India.
A new feather on our cap was the growing and promising Jharkhand market that gave us new pastures to develop our business.
We began our operations in Bihar and expanded the market by supplying Golden Snacks that have been an all-time favourite.
We launched our variants of Energy Plus & Dream Marie which became a super hit success from its very initial days in the market.
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